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TXDOT wants more businesses for traffic jam initiative

TXDOT wants more businesses to sign up for its traffic jam initiative.

TXDOT plans to re-initiate its Traffic Jam Spot program, which launched in October 2016.

The initiative aims to help businesses along Mesa Street, from downtown to Doniphan Dr. as the Go10 Project diverts traffic along Mesa.

"We asked the businesses if they'd be interested in offering a traffic jam special or some sort of traffic jam discount," senior mobility coordinator Noemi Rojas said.

More than 30 businesses initially signed up. Two business owners tell KFOX14 the program didn't help get customers in the door.

"None," Coronado Prime Meats owner Edward Vaughn said. "Nobody ever passed by. We were pretty disappointed."

The owner of Angry Owl said it initially brought in a few people, but it didn't last.

"Everyone's gotten used to the traffic patterns on the west side," Chico Nelan said. "Initially, I think it did but it didn't have legs."

The last time TXDOT tweeted about the program was in June 2017.

"We went pretty strong with it for a year," Rojas said. "We kind of dropped off on really pushing the program on social media."

Rojas said since construction's now happening on I-10 and Mesa, they want those businesses to have the opportunity to bring in new business. There's no timeframe for when TXDOT will start reaching out to businesses.

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